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Your Service Lane is a gold mine

Your Service Lane is a gold mine

Automotive News – Increase Your Marketing ROI at the Dealership Some of the industry experts have pointed out how important it is for you, as a dealership, to pay attention to your service lane. Form a great opportunity to enhance your customer loyalty programs to an …

Oil Change Service in Orange County CA

Oil Change Service in Orange County CA

Why your car engine’s oil change is so important Your car’s motor oil probably handles more tasks within an engine than any other component, fluid or material. Some of the key motor oil tasks are to protect the engine by lubricating its moving parts, cooling critical engine …

Google Advisor Integrates Dealer Cars

Google Advisor Integrates Dealer Cars

Breaking News! As of 6-26-2012 morning Google started showing sponsored car snippets in its search results for certain areas. If you type “Toyota Sunnyvale” you would see a sponsored listing from Google Advisor.   It appears that Google is integrating dealer cars into …

Understand and Improve Online and Social Reputation

Understand and Improve Online and Social Reputation

If you are a business owner its important to understand and improve your online reputation. If you hired an internet marketing agency most likely they would understand, check and suggest improvements. But if your marketing vendor has not given you any insights on your social and …

Automotive SEO Basics did not change much

Automotive SEO Basics did not change much

Dealers and Automotive Advertising Companies have seen quite a few changes in Google Search algorithms. What we used to see in the early 2011 is entirely different from what we see today. We now have Google Places, Google+, adding and then dropping third party reviews from …

New Off-Site SEO Strategy for Car Dealers

New Off-Site SEO Strategy for Car Dealers

There is a new social media site called pinterest.com that recently has gained a lot of popularity among social media sites. According to a recent study conducted by Cambridge, pinterest is driving more traffic to your main business website. In some cases dealers have seen an …

Limited Retargeting on GDN expedites Mobile Apps

Limited Retargeting on GDN expedites Mobile Apps

According to Jeff Ward-Bailey’s article on  The Christian Science Monitor Google spent much of last week dodging criticism from Apple users about its online privacy practices. But when Microsoft got involved this week, that’s when things got really interesting. Users of …

In-Store Reputation platform for Car Dealers

In-Store Reputation platform for Car Dealers

Car Dealers embrace In-Store Reputation Management Platform developed by Automotive Advertising Network, that was unveiled at the recent 2012 NADA and 2012 DMSC conferences. The Automotive Advertising Network is the industry’s first content syndication and search engine …