Automotive SEO – Automotive SEO

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Automotive Press Releases Re-Invented

Ananth Godavari - Automotive SEO - October 26, 2012

With the ongoing Google updates and so many opinions and speculations bought forth by Automotive SEO industry experts about how to realign websites and adjust strategies accordingly to claim back positions that were lost due to this, we have a simple solution. Go back to the basics. Content is still the most important aspect of SEO in […]

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Google Testing Email Lead Generation using Paid Search Ads

Ananth Godavari - Automotive SEO - July 13, 2012

Yesterday when I was looking to buy US zip codes and Canada Provinces, I came across this ad in the Google’s Paid section that interestingly captures email addresses to get updates from this vendor. Just type in “Data Depot” and you will see what I am seeing. Here is another example, type 800 pet meds […]

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Understand and Improve Online and Social Reputation

Ananth Godavari - Automotive Advertising - May 13, 2012

If you are a business owner its important to understand and improve your online reputation. If you hired an internet marketing agency most likely they would understand, check and suggest improvements. But if your marketing vendor has not given you any insights on your social and online reputation or if you haven’t hired anyone for […]

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AAN Integrates Tumblr

Ananth Godavari - Automotive Advertising - May 10, 2012

Posting your most relevant news on social media websites has proven to be the most effective way to brand your dealership and get the message across to your local readers. Sites like Blogger, Posterous, etc., are a great source of information filed with over a million readers ready to make their next car purchase decision […]

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Automotive SEO company IntelliFusion Continues to Innovate

Ananth Godavari - Automotive SEO - May 3, 2012

Automotive SEO company, IntelliFusion Technologies entered into its 9th year of strategic partnership with Microsoft. With the help of this partnership products and services for Automotive Dealers like Automotive Advertising Network are being continuously being developed and promoted to realize greater ROI for Car Dealerships across the US and Canada.“With the newly added Web Application […]

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Lexus Dealers Action Item–Impact on Automotive SEO

Ananth Godavari - Automotive SEO - March 16, 2012

Lexus is making sure that all public directories or social media sites that have a website URL are all directed to Lexus approved domain. Lexus dealers have been getting mandates from OEM to comply. If you are a Lexus dealer and have already gotten a letter form the OEM, you know the drill. For others, […]

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Automotive SEO Basics did not change much

Ananth Godavari - Automotive SEO - March 15, 2012

Dealers and Automotive Advertising Companies have seen quite a few changes in Google Search algorithms. What we used to see in the early 2011 is entirely different from what we see today. We now have Google Places, Google+, adding and then dropping third party reviews from Places Review Counts, etc. to name a few. Despite […]

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Orlando Toyota Dealer takes AAN In-Store Reviews to the fullest

Ananth Godavari - Automotive SEO - March 2, 2012

Orlando Toyota Dealer as part of AAN membership is using their network membership to the fullest. As per the latest trends in Automotive SEO, it is important for dealers to have a strong reputation management process in place. And online reviews play an important role in influencing Automotive ZMOT and improve dealership sales. Toyota of Orlando has […]

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New Off-Site SEO Strategy for Car Dealers

Ananth Godavari - Automotive Advertising - February 26, 2012

There is a new social media site called pinterest.com that recently has gained a lot of popularity among social media sites. According to a recent study conducted by Cambridge, pinterest is driving more traffic to your main business website. In some cases dealers have seen an increase of over 400% traffic generated from pinterest. Pinterest […]

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Automotive Microsites – A Major Influence on ZMOT

Ananth Godavari - Automotive IRM - November 27, 2011

Until recently dealers and dealer website vendors have thought Dealer Microsites are an important tool for Automotive SEO. Generally Automotive Microsites are created for a specific reason, for example to appear high in SERPs for a targeted keyword or to focus on a particular dealer topic. And its true that Microsites if done correctly can provide these benefits. There […]