Why your car engine’s oil change is so important Your car’s motor oil probably handles more tasks within an engine than any other component, fluid or material. Some of the key motor oil tasks are to protect the engine by lubricating its moving parts, cooling critical engine parts by transferring heat away, pump easily to […]
Automotive News – Increase Your Marketing ROI at the Dealership Some of the industry experts have pointed out how important it is for you, as a dealership, to pay attention to your service lane. Form a great opportunity to enhance your customer loyalty programs to an increase in new and used car sales, the service […]
Breaking News! As of 6-26-2012 morning Google started showing sponsored car snippets in its search results for certain areas. If you type “Toyota Sunnyvale” you would see a sponsored listing from Google Advisor. It appears that Google is integrating dealer cars into its system. Right now we only see cars from San Francisco area but […]
If you are a business owner its important to understand and improve your online reputation. If you hired an internet marketing agency most likely they would understand, check and suggest improvements. But if your marketing vendor has not given you any insights on your social and online reputation or if you haven’t hired anyone for […]
Car Dealers embrace In-Store Reputation Management Platform developed by Automotive Advertising Network, that was unveiled at the recent 2012 NADA and 2012 DMSC conferences. The Automotive Advertising Network is the industry’s first content syndication and search engine optimized network designed to promote car dealers’ inventories on national, regional, local and specialty sites. Now AAN members […]
According to Jeff Ward-Bailey’s article on The Christian Science Monitor Google spent much of last week dodging criticism from Apple users about its online privacy practices. But when Microsoft got involved this week, that’s when things got really interesting. Users of Apple’s Safari browser recently claimed that Google was violating their privacy by circumventing a mechanism […]
There is a new social media site called pinterest.com that recently has gained a lot of popularity among social media sites. According to a recent study conducted by Cambridge, pinterest is driving more traffic to your main business website. In some cases dealers have seen an increase of over 400% traffic generated from pinterest. Pinterest […]
Dealers and Automotive Advertising Companies have seen quite a few changes in Google Search algorithms. What we used to see in the early 2011 is entirely different from what we see today. We now have Google Places, Google+, adding and then dropping third party reviews from Places Review Counts, etc. to name a few. Despite […]
