Automotive Advertising – Automotive SEO

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Understand and Improve Online and Social Reputation

Ananth Godavari - Automotive Advertising - May 13, 2012

If you are a business owner its important to understand and improve your online reputation. If you hired an internet marketing agency most likely they would understand, check and suggest improvements. But if your marketing vendor has not given you any insights on your social and online reputation or if you haven’t hired anyone for […]

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AAN Integrates Tumblr

Ananth Godavari - Automotive Advertising - May 10, 2012

Posting your most relevant news on social media websites has proven to be the most effective way to brand your dealership and get the message across to your local readers. Sites like Blogger, Posterous, etc., are a great source of information filed with over a million readers ready to make their next car purchase decision […]

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New Off-Site SEO Strategy for Car Dealers

Ananth Godavari - Automotive Advertising - February 26, 2012

There is a new social media site called pinterest.com that recently has gained a lot of popularity among social media sites. According to a recent study conducted by Cambridge, pinterest is driving more traffic to your main business website. In some cases dealers have seen an increase of over 400% traffic generated from pinterest. Pinterest […]

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In-Store Reputation platform for Car Dealers

Ananth Godavari - Automotive Advertising - February 13, 2012

Car Dealers embrace In-Store Reputation Management Platform developed by Automotive Advertising Network, that was unveiled at the recent 2012 NADA and 2012 DMSC conferences. The Automotive Advertising Network is the industry’s first content syndication and search engine optimized network designed to promote car dealers’ inventories on national, regional, local and specialty sites. Now AAN members […]

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Dominate the Zero Moment of Truth with Automotive Advertising Network

Ananth Godavari - Automotive Advertising - November 10, 2011

According to Google’s data, on average a car buyer visits 18 different sources before they make a decision on what car they want and where to buy. An automotive dealer marketing campaign should include strategies in which the dealer online assets appear in more places. Dealers need to invest time, effort and money to make […]

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Google Page One Assets for Automotive Dealers

Ananth Godavari - Automotive Advertising - September 2, 2011

Dealers who have competition and lead grabbers appearing on Google’s page one results for their name need to fight back. Its important for dealers make sure and have an excellent strategy for counter the page one situation. As part of Automotive Advertising Strategy can signup for Automotive Advertising Network membership and can get help. As a recent example of […]

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Google Related Searches for Automotive Dealers

Ananth Godavari - Automotive Advertising - August 14, 2011

Recently while searching for a laptop to buy, I already knew what I wanted to buy. It’s an HP Core I7 that was on sale in Staples. The zero moment of truth is I already decided not only what to buy but also where to buy. Then I decided to test out Google and see […]

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Google Reviews Changed

Ananth Godavari - Automotive Advertising - July 21, 2011

Google has once again changed its position regarding reviews in Google place. It started dropping third party star count. This change is a welcome change for some dealers who have bad third party reviews but for those dealers whose reviews were better off with third party counts have to step up their game in getting […]

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Automotive Advertising Strategy – Content Syndication

Ananth Godavari - Automotive Advertising - February 19, 2011

Although Search Engines are constantly changing their algorithms to better serve the consumer, the basics of SEO haven’t changed. Exact match domain URLs, Titles, Description and Keywords still play and continue to play a major role in Search Engine optimization. Maintaining high relevant content and keyword linking strategies are still important and are fundamental to Organic SEO. […]

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