Organic Automotive SEO vs. PPC

Dealers who are short on Automotive SEO expertise or tools to effectively compete with large marketing companies should know that for a small monthly fee they can leverage Automotive Advertising Network  to gain national, regional and local search authority using their greatest asset, Inventory.

Car dealers would not be able measure a successful SEO campaign for a short period of time. In fact a good window to see the results would be about 12 months, many SEO projects have closed before they even had a chance to develop search authority.

Automotive dealers who are ignoring Organic SEO and investing hundreds of thousands of dollars on PPC campaign should read Automotive SEO Has Zero ROI So Stick With PPC by SEO Guru Brian Pasch.